Park Royal

PROJECT GOALS
Park Royal is the second largest shopping centre in BC. Their web needed a serious refresh to reflect their prominent stature. They needed a site that would allow customers to find hours and directions quickly, and that gave retailers the tools to promote sales and events.

OUR APPROACH
Working alongside our friends at Free Agency Creative, who handled the design, Domain7 wireframed the new site. The newly structured site offers convenient way-finding, letting people get to the information they need quickly and then head out to do their shopping.

RESULTS
With the addition of Inside Scoop—a new blog—and a CMS that allows for quick and easy posting from Park Royal's marketing and promotions staff, the shiny new shopparkroyal.com is much easier to use. Traffic to the mall directory has increased by 40%—that's more than 3,000 new visits per month! A new mobile page to complement the website will be coming soon!

Visit site: http://www.shopparkroyal.com

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Not a design firm. And not a techno-babble-speaking group of computer geeks. We're right in the middle. Because between technology and creativity is where compelling web sites are born, sales are increased and market share is gained. We are a web agency. How can we help you?

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